We know how busy Mums are. With Mums in mind, we have designed two baby product ranges to keep things as simple as possible. Each range has key products you need for your baby’s bathtime & skincare routine.
We understand that there are some important differences in what a baby needs at different stages.
New Baby Safe & Sound is for newborn babies upwards, until they can sit independently (or around 6 months).
The products support bonding & the establishment of a routine at this early stage.
Some of the key benefits are:
Bathtime products are designed to be used one-handed so you can support your baby securely in the bath while you use them.
Bathing is the easiest way to get skin really clean from delights such as liquid poo (!) but bathing can also sometimes dry out the skin. To combat the drying effect of baths, we have developed different products to condition the skin as well as cleanse it (Hair & Body Wash, Bath Oil & Face & Body Moisturiser).
Baby massage is a great way of encouraging bonding between Mums & babies. It is relaxing for both and can even help with that holy grail of parenthood – getting a better night’s sleep. Our oils are lightly & differently fragranced for calm days & sleepy nights.
Light fragrance can be used safely in baby products, and we have chosen to include it in ours. Our fragrance is based on lavender & helps babies to make associations, especially at bathtime & bedtime .
Our Baby Explorer range meets the different needs of growing babies who are crawling or walking & have started eating solid foods. They may need to be bathed more as their hair is probably a favourite hiding place for banana, their hands get stickier from trying to feed themselves & their knees may be grubby from playground adventures. Bath-time is still a signal that bedtime is approaching, but at this age it can be a little longer now & more fun. Sometimes sticking them in the bath can be a great way to help your baby relax – we’re not the only ones who find a soak in the tub the ultimate chill out!
This is a stage where you & your child will want to get out & about whatever the weather.
Baby Explorer Hair & Body Wash comes in a bigger bottle
Bedtime Bubbles – baby can now sit up & splash & play with the bubbles. Our foam has been formulated to be mild & not dry out the skin unnecessarily.
Face The Day Stick can be used by Mums or even older babies (so cute!). It is a life-saver to be applied to clean skin to help care for the area around your little one’s mouth, nose & chin which can often seem red or irritated in cold or wet weather or if they’ve got the winter snuffles or are teething & dribbling a lot.
We have kept the fragrances the same as those in New Baby Safe & Sound to help maintain a routine for those babies moving from one range to the next.
Before becoming a Mum, your beauty & skincare routine was probably more complicated (remember those days?). We wanted to design a good quality range of products which would help a mum feel tip-top when realistically she has very limited time to spend looking after herself.
The Eye Gel is really soothing & includes Vitamin E. Easily applied with the cooling roller ball, it helps to make the area under the eye feel less puffy & tired.
Our Hand Cream has been specifically designed with Mums in mind. It is rich enough to keep dryness at bay (often caused by frequent washing and exposure to the elements) yet it rubs in easily to skin. We designed it to be non sticky so you can easily scoop your baby up without making his clothes greasy.
We know that sometimes the shower is the only 5 minutes in the day a Mum can get to herself, so we’ve designed a scrub to be used quickly & easily to get you feeling tip-top. It has natural husk which scrubs away the dry skin sometimes caused by hormone changes, cold weather, or even central heating & it conditions the skin too.
The fragrance of the Mums range is unique. We know Mums don’t want to smell the same as their babies, or their grannies circa 1987. It is a calming & uplifting smell to put a smile on your face and a spring in your step!
The ingredients in each product are listed on the label and can also be found in the product details on our website.